Should My Aspiring Influencer Friend Stop Using People for Material?

The Prosecution: One Friend's Perspective

Sometimes I'm recorded while I’m eating. It's jarring to spot myself on her social media – it’s like a jumpscare.

My best friend of 10 years, she, calls herself the “content queen”. It can be amusing for a bit, but it weighs on our friendship.

Being highly outgoing, she feels the need to document everything constantly. During meals out, her motto is, “The phone eats first,” and snaps pictures with bright lighting, which induces embarrassment. I don’t like it when other people see her posing or filming – I experience vicarious awkwardness. Another annoyance is because the food gets cold.

She isn’t exactly an influencer yet, but Marielle is trying to be. She makes video blogs about city life, her daily routine, and her work as a stylist. The material is quality, credit where it's due, but I prefer not to be dragged into it. On occasion I'm captured while dining, or just accompanying her. Later, I appear on her feed later, and it comes like a surprise: I might be no makeup on, making a strange expression or be captured while eating. It feels invasive.

She also expects me to film her at inopportune moments. Often I’ll be talking to another person, or we're simply spending time in the street. I feel like our bond has turned into me being her unpaid videographer. She has the means to employ someone if she wanted professional shots. When I brought up my discomfort about the situation, she dismissed it. I've been invited to several industry functions, which was nice, but that doesn't compensate for all the energy I invest assisting her create material.

I’m grateful that she has supported me with my career in design, but I don’t want our connection to become merely a tally of exchanges. I don't believe she's insincere or dishonest, but sometimes I feel that if recording starts, we will start performing in a way that presents a favorable image for her channel.

She will say, “Alright, smile for the camera!” and film me smiling with someone. It feels forced. I need her to recognize that our decade-long friendship still has boundaries. I love being with her, but I also want to experience it without being recorded, altered, or posted for an viewers. I am not a accessory for her Instagram.

The Defence: The Content Creator's View

I hope my friend to see that the content we produce together can get us a foot in the door.

I love creating videos. It’s not just a hobby; it's integral to who I am. Creating videos and documenting experiences online allows me to show my personality and engage with people in novel forms.

I wouldn't label myself as a professional creator yet, but it's savvy to generate income from your passions. I admire people on TikTok who execute that aesthetic of informal, self-made film-making.

Content creation is my version of living actively: noticing the nuances, sharing them with an viewership that appreciates the art behind it. I never intend to make Beth uneasy. Taking her to professional gatherings was my way of offering access, giving her a chance to witness exclusive moments that could benefit her professional path too. That’s not leverage, it’s just being realistic.

I would take her to these events even if she refused to assist me, but I desire her to see what the work we make together can get us: an opening. I know not all people likes being on camera, but often spontaneity is what makes material authentic. Appearing on video from time to time is an inherent aspect of being my companion. I would delete anything she requested, but she hasn't made such a request yet.

I don't demand anybody to be my personal videographer, but friends help each other in small ways. I thought filming a clip now and then would be enjoyable for Beth. Creativity thrives in collaboration, and having Beth around makes projects lively and pleasurable. I don't compel her to participate in anything, and I’d never intentionally humiliate her. But filming together occasionally is part of how I document our shared experiences.

I cherish our friendship deeply and want to avoid making videos to drive a wedge between us. I am ready to compromise: like asking before filming, and steering clear of angles that might make her self-conscious.

This isn’t about control, it's regarding sharing my world while still respecting hers. Obviously content creation is not a replacement for genuine friendship: it's merely part of how I experience life and I desire her to be included in a way that’s agreeable for each of us.

The Jury: Reader Opinions

Should Marielle stop recording herself and Beth when they are socializing?

Nothing is more uncomfortable than having a friend point a camera at you. I get that it's her job, but I don’t make friends come to my work. Maybe she can find like-minded creators to create content with. With the uncertain future of AI, personal relationships are the only thing we have – cherish them!
A respondent, 25

When pursuing something professionally, you can’t ask your friends for help repeatedly, even if they have done it before. While she enjoys shooting, that doesn't imply everyone around her is content. She needs to honor her friend's personal space.
Another reader, 26

She may enjoy producing videos and displaying her life publicly, but it’s not for everyone. It was kind she has assisted her friend professionally, but she must to hear what Beth wants.
A commenter, 27

It seems like you care about each other, so cling to that and ensure it’s the focus in your relationship. Create some real memories, where true emotions are preserved, not digital scrapbooks. Even public figures who seem to reveal their worlds actually have more secrecy than it seems.
Sarah, 53

She seems to be neither present nor genuine when she’s with Beth – she's on the job. Each appears unsure as to where the line is. The answer lies not in trying to change one another, but in each establishing clear limits around what is comfortable to them and determining if there is an acceptable compromise.
Barbara, 71

Your Turn to Be the Judge

In an online poll: is Marielle over-exposing their bond?

Gary Kelly
Gary Kelly

Fashion enthusiast and lifestyle blogger with a passion for sustainable trends and creative expression.